Monopoly For Millennials: Relatable or Insulting?
Freda Liu | Audrey Raj | Christine Wong
14-Nov-18 12:00
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Toy and board game company Hasbro has come up with a new version of their famous board game, Monopoly - specifically for millennials, complete with a tagline that reads, "Forget real estate, you can't afford it anyway." Are millennial-marketed products like this super relatable or just insulting?
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Categories: Property, Film, Entrepreneurship, Personal Development, Technology, Tech, SME
Tags: leisure, board game, monopoly, marketing gimmick,