Marketing Mojo: Female Tribes
Rafiq Ridzwan
27-May-16 13:00
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JWT's latest Women's Index reveals that 73% of women make the majority of financial decisions in their household. We discover more about the Female Tribes analysed in the report to see how businesses can unlock the potential of ‘Female Capital’ - the value women bring to the world, as women.
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Tags: female leaders, female empowerment, three tribes, Generation X, change