Reinventing Fire Safety Marketing
Brian Soo, Chief Innovation Officer, FireFighter Industry
27-Jan-23 10:00
Embed Podcast
You can share this podcast by copying this HTML to your clipboard and pasting into your blog or web page.
Close
Established in 1974, FireFighter Industry Sdn Bhd is a manufacturer of fire extinguishers and also a one stop fire safety service provider. They are also the only Malaysian fire extinguisher manufacturer with both ISO 9001 and ISO 14001 certifications. They’ve recently been the only business accepted into Endeavor Malaysia’s ScaleUp Program under Cohort 3. Interestingly, they are the only non-startup among the listing. We speak to Brian Soo, Chief Innovation Officer at FireFighter Industry to hear about the business and their fresh approach to marketing in a serious industry.
Photo Credit: Facebook | FireFighter Industry
Produced by: Freda Liu
Presented by: Freda Liu
This and more than 60,000 other podcasts in your hand. Download the all new BFM mobile app.
Categories: markets, economy, managing, Corporates, SME, entrepreneurs
Tags: Fire Extinguishers, scale up, endeavor,