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Podcast  >  Enterprise  >  Raise Your Game  >  Calculating The Market - Guy Powell, Author of Marketing Calculator

Calculating The Market - Guy Powell, Author of Marketing Calculator

23-Jul-09 08:18

Calculating The Market - Guy Powell, Author of Marketing Calculator

BFM's Shefah Szetu talks to Guy Powell, Author of Marketing Calculator and shares his thoughts on how he measures marketing in business.


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Tags:  Marketing measures,  Innovation


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