Media Prima TV Evolving to Stay Ahead of The Competition
Johan Ishak, CEO, Media Prima Television Networks (MPTV)
25-Sep-19 08:05
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With cord cutting the norm and the advent of fast internet speeds, some say that free-to-air television is dead. And with traditional media companies around the world losing money, we ask Johan Ishak, CEO of Media Prima Television Networks (MPTV) if there is a game plan to win back the advertising dollar and viewers.
Presented by: Wong Shou Ning
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Categories: Business Analysis, Social Issues
Tags: Media Prima, free-to-air television, TV network, broadcasting media, digital TV, Internet,